This book will get you high end clients – fast!

In his last book, Premium! How Experts Just Like You Are Charging Premium Rates For What They Know And You Can Too!, five-time best-selling author Rob Cuesta tackled how to raise the perceived value of your services and products so that you can charge more.

In Authority! he turns his attention on how to get yourself in front of the kind of clients who will be willing to pay those premium prices by using one of the most powerful positioning tools in the marketer’s library, an authority book.

If you are a ‘professional expert’ – a consultant, adviser, coach, accountant, lawyer, medical practitioner or in any other field where your income relies on your advice, your experience and your expertise – you are about to learn how you could be approaching potential new clients as a published author and expert in your field in as little as 45 days.

Rob explains not only how to get what you know out of your head and into a book, but also how to get that book past your client’s gatekeepers and into the hands of the person who needs to be reading it.

Whether you think you can write or not, Rob will help you overcome every block that may have been holding you back, and helps you create the ultimate professional legacy: your thoughts in printed form.

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HOW TO OVERCOME BANKRUPTCY & LIVE UNSTOPPABLE

8 + years ago today Brian Swan, Hanalei and I departed San Diego to travel the world. What started out as a 2 year trip to re-focus our energy after a tough loss in real-estate and overcoming bankruptcy turned into the Freedom-Preneur life we are living today.

I remember this day like it was yesterday. .

Brian’s phone rang, I can still hear the ring tone clear as a bell. (The iphone ringer that plays the piano riff) it was our lawyer calling.

We went from having a net worth of over a million, to $23K to our name, and a vow to never put our baby in daycare and to continue to live our dreams. On November 25th, 2008 we stepped onto a plane and started this very journey we are living today.

Today we celebrate life, freedom and our vow to never put our baby girl (who is nearly 9 years old) in daycare. Today we are grateful for that phone call we got from our lawyer that pushed us into making a drastic decision that has changed our life for the better. You see, life can change overnight, but its up to us to decide whether it’s going to be “Lemons or Lemonade”.

We chose lemonade.

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HOW TO OVERCOME BANKRUPTCY & LIVE UNSTOPPABLE
8 + years ago today Brian Swan, Hanalei and I departed San Diego to travel the world. What started out as a 2 year trip to re-focus our energy after a tough loss in real-estate and overcoming bankruptcy turned into the Freedom-Preneur life we are living today.

I remember this day like it was yesterday. .

Brian’s phone rang, I can still hear the ring tone clear as a bell. (The iphone ringer that plays the piano riff) it was our lawyer calling.

We went from having a net worth of over a million, to $23K to our name, and a vow to never put our baby in daycare and to continue to live our dreams. On November 25th, 2008 we stepped onto a plane and started this very journey we are living today.

Today we celebrate life, freedom and our vow to never put our baby girl (who is nearly 9 years old) in daycare. Today we are grateful for that phone call we got from our lawyer that pushed us into making a drastic decision that has changed our life for the better. You see, life can change overnight, but its up to us to decide whether it’s going to be “Lemons or Lemonade”.

We chose lemonade.

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